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The company that has been revolutionizing Pune’s real estate

  • 6 February 2020
  • By Kaajal Shah

Pune has long been a popular city to live in for not only Mumbaiites but also a large migratory audience from across the country. Being a hotbed for IT/ITES companies followed by auto and manufacturing, Pune attracts hoards due to its pleasant year-round weather, safety and security and overall development as a cultural destination. The social entertainment ante is also high in terms of gourmet food, high class entertainment and music events, theatre, high street retail and so much more.

All of the influx has led to a consistent demand for housing. Despite of depressed sentiment across the industry countrywide, few developers are pushing the bar higher in Pune with their projects. One such real estate developer is VTP Realty. Backed by the 30 year old V.T.Palresha Group, VTP Realty is a premier real estate developer with residential and commercial projects across all prime locations in the city. The company has been awarded the “Developer of the Year” Award for two consecutive years by ABP News Global real estate and Business Excellence and CNBC TV 18 Global Real Estate and Business Excellence Award 2019, Realty Plus Business Excellence Award 2019

At a time when a lot of the larger projects were being stalled due to lack of funds across most cities, VTP Realty took on the challenge of taking over 2 large township projects – one in West and the other in East of Pune. They worked meticulously for over 18 months on ground with their large and well experience team on ground with old customers and vendors, applying their expertise in redesigning the projects with upgraded and more advanced living area planning, material specifications, internal amenity redesign and infrastructure planning. And they relaunched both townships Codename Blue Waters in the West and Township Codename Pegasus in East Pune in 2019 to an overwhelming response. VTP Realty’s efforts were applauded by the customers and the citizens at large for turning around such large projects and offering a much more evolved product that it was envisaged in the first place!

The sales numbers have been mind boggling. Blue Waters was launched with 3200 apartments in 3 residential clusters of premium 1/2/3 bedroom configurations in MahalungeBaner Next. The company was instrumental in pushing the infrastructure development surrounding the 100+ acre township which falls under the Pune Metropolitan Region Development Authority to expedite the 4 lane direct bridge connectivity that passes through the township to connect directly to Hinjawadi Phase 1. The project is naturally endowed with the beautiful Mula-Muthariver on one side and hills on the other. But the 2 most attractive aspects of the project that has seen stellar sales from the day bookings opened, are MLA (Maximum Liveable Area) philosophy Homes which ensure bigger room sizes, maximum privacy and minimal wastage of space. The second aspect is a well-thought out approach to amenity planning and design. No compromises made on the space allocated for recreation and leisure for the entire family. Each member of the house whether toddler or older parents will make the project their home at least for 8-10 years and during their stay they will grow to have different needs and entertainment tastes. VTP Realty pays a lot of attention to these finer details which enhance the quality of life. When most other developers, “fit” in amenities in the remaining space, VTP Realty works the other way around. Based on different age groups and number of families, every amenity feature and space dedicated to that amenity is calculated.

No wonder their all their projects in Pune, whether Blue Waters in Mahalunge, the iconic lifestyle project HiLife which has changed the face of DangeChowkWakad or the luxury projects of VTP Solitaire and VTP Celesta which elevate the peaceful environs of Baner-Sus Road and NIBM respectively, Township Codename Pegasus which has broken all sales records in Kharadi or VTP Purvanchal in Wagholi-Kesnand road, every project has a success story to tell. And the common thread that strings them all together is the impeccable record of VTP Realty.

Some of the older projects that have been delivered and are today thriving communities in their localities are Urban Space, Urban Soul, Urban Balance, Urban Senses and The Landmark. This year the developer is set to handover over 300+ homes in some of the nearing completion projects across the city.

Mr. Sachin Bandhari – CEO VTP Realty, who is at the helm and is spearheading the business says “The new year 2020-21 is a milestone for us. While we have been able to successfully launch larger projects, we are parallelly focusing on completing and delivering a few of our ongoing projects. We not only focus on internal as well as external finishes, offer upgraded fittings but even add in a few amenities if possible, to ensure that the customer is thoroughly delighted and gets much more than originally promised. By the end of the year we will have delivered the maximum units across the city all put together. I am proud that VTP Realty is a preferred real estate brand with Pune customers and some of our best product and process practices are raising the bar in the industry. Thus, earning us many followers within the industry itself.”

Reference: ET Panache



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